Adidas originals
We were asked to create the identity, event planning and graphics for the Spring/Summer Collection of Adidas Originals. We developed the brand strategy to ensure the vision and culture of Adidas reflection the celebrates of originality. We develop a logo that combines cloth with graffiti style symbolizing the components as one unit.
Work developed in collaboration with Venue, for Bridger Conway.
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Se nos pidio la creacion de la identidad, planificacion del evento y graficos para la prsentacion de la temporada Primavera/Verano de Adidas Originals. Para ello desarrollamos una estrategia de marca reforzando la vision y cultura en la que Adidas celebra la \"originalidad\". Desarrollamos un logo que combina indumentaria con graffiti, simbolizando ambos componentes como una unidad.
Desarrollado en colaboracion con Venue, para Bridger Conway.